Entries by Precision Marketing

Mitel Buys ShoreTel

For those of you who may not have heard: Mitel recently completed its acquisition of ShoreTel for $530 million. Since this was first announced at the end of July, I’ve been asked repeatedly what I think about this deal.  What does it mean for Barry Communications as a partner?  And what does it mean for […]

4 Reasons You Need BrightMetrics to Maximize Your ShoreTel Investment

Your ShoreTel system collects data about your communications usage. But without an easy and powerful tool for organizing, tracking and reporting all that data, it can be difficult to make informed business decisions and maximize your ShoreTel system’s potential. This is why we have begun installing BrightMetrics on the backend of all our clients’ ShoreTel […]

ShoreTel Letter to Customers: Mitel Acquisition

Customer Assurance Statement: Mitel is excited to announce that it has entered into a definitive merger agreement to acquire all of the outstanding common stock of ShoreTel. The transaction is expected to close in calendar Q3, 2017. The proposed acquisition will create a more efficient and competitive company focused on Premise, Hybrid and Cloud solutions […]

Are Cloud Voice Services Really Right for You?

It may seem like everything related to communications is moving to the cloud. So of course, your business should be in the cloud too, right? Maybe not. While cloud voice services offer a lot in the way of exciting functionality, and it can be appealing not to have to own or manage your company’s communications […]

The Telecom Industry in Transition from Premise-Based to Cloud Voice Systems How Does Today’s Active M&A Environment Impact the Customer?

Yet another industry giant has stumbled, as Avaya filed for Chapter 11 bankruptcy last month. Although many of us saw this one coming from a long way off, it represents yet another in a wave of mergers, acquisitions and financial missteps as the telecom industry struggles to transition from premise-based hardware to hosted cloud voice […]

Jumping the S-Curve

(and other inspirations from the ShoreTel Global Partner Conference) Happy new year! It’s a great time for fresh starts, new strategies, exciting initiatives and planning for all that 2017 will bring. But before we jump into everything forward-looking, I want to take a brief look back at the ShoreTel conference that I attended last month. […]

You’ve Already Invested in a Licensed Unified Communications System – Now Do You Need to Move to the Cloud?

Years ago, companies paid a monthly fee to rent their phone systems. Then the communications industry went through a transition and everyone decided it was a better investment to purchase and own their own systems. Now we’re coming full circle again with the growing popularity of cloud-based subscriptions. So what should you do if your […]